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A series of portraits shot for Liverpool FC as part of the full squad kit launch campaign.
Working across a tight schedule with multiple players coming through, the aim was to keep the setup consistent while still pulling out individual personality in each frame. Clean, controlled lighting and a neutral textured backdrop kept the focus on the kit,.
The final set was used across campaign rollout, from digital and social to in-stadium and retail, forming a cohesive visual identity for the launch.